2024 - Present
Website Administrator & Frontend Designer
CONMED Corporation
- Manage CONMED.com and customer-facing web properties across global markets, supporting content accuracy, site governance, and ongoing platform enhancements.
- Administer Sitecore CMS to publish product content, campaign landing pages, multilingual updates, and reusable web components for launches, events, and paid campaigns.
- Lead ADA/WCAG accessibility remediation and web QA, including issue identification, prioritization, testing, and usability improvements.
- Partner with marketing, product management, IT, legal, regulatory, security, agencies, and vendors to deliver compliant, brand-aligned website updates and integrations.
- Analyze GA4 reporting, SEO and AEO performance, site health, and user journeys to recommend improvements to navigation, content, metadata, redirects, and search visibility.
- Support localization, personalization, and technical troubleshooting to maintain consistent global digital experiences.
- Increased website engagement by 81% during the first year following a major website redesign and optimization initiative.
- Helped grow digital lead generation from 600 annual leads to nearly 12,000 annually, contributing to a $100M+ sales pipeline opportunity.